Eagle Chamber Business Survey Results & Response

Eagle Chamber Shares Business Survey Results and Strategic Response

Eagle, Colorado - The Eagle Chamber of Commerce recently conducted a Business Climate Survey to better understand the challenges, priorities, and opportunities facing local businesses across the region. Responses from both Chamber Members and non-members revealed strong alignment around several key themes affecting today's business environment.

The survey results will help guide the Chamber's programming, advocacy efforts, and Member services moving forward. 

"Our goal is always to listen first", said Michelle Morgan, Executive Director of the Eagle Chamber of Commerce. "This survey helps ensure that the Chamber's work reflects the real needs of the businesses we serve. We're grateful to everyone who took the time to share their perspective."

Based on the results, three consistent priorities emerged. 

Customer Acquisition
"We need more customers"

Many businesses identified customer acquisition as their top challenge, reinforcing the importance of marketing, visibility and meaningful networking opportunities. 

The Chamber's Response

To support businesses in attracting and connecting with new customers, the Chamber is expanding opportunities for marketing, education, visibility and promotion. 

• Pursuing Marketing & Visibility Educational Workshops: The Chamber is currently scheduling interviews with digital marketing organizations to pre-qualify educational programming that may be offered to Members. 
• Expanding Member Spotlight Opportunities at Mixers: The Chamber has introduced a new opportunity for three non-host Members to briefly spotlight their business during Mixers, in conjunction with the new Networking Bingo program.
• Enhancing Strategic Promotion Through Chamber Digital Media: The Chamber understands that business owners are often focused on day-to-day operations and may not always have time to fully explore the marketing and visibility opportunities included with Membership. The Chamber is working to improve communication around these benefits so Members can more easily access and use them. 

• Pursuing Collaboration with Workforce and Education Stakeholders: The Chamber will continue working with local workforce and education partners to help connect businesses with available resources.
• Strategic Promotion of Hiring Opportunities: The Chamber is exploring ways to better communicate workforce hiring opportunities through Chamber Membership channels. 

• Pursuing practical AI & Automation Educational Workshops: The Chamber is interviewing organizations that may provide programming focused on tools that reduce operational strain, create simple time-saving systems and improve small business efficiency.
• Using Survey Data to Inform Advocacy Conversations: Survey insights will also help guide conversations with regional partners and stakeholders about the evolving needs of the local business community.